CPIM Practice Exam 2026 – 400 Free Practice Questions to Pass the Exam

Value-based quality focuses on the balance between the benefits a product or service provides and its associated costs. This type of quality emphasizes the customer's perceptions of value relative to what competitors offer in the marketplace. It is not solely about the characteristics and features of a product (like user-based or product-based quality) or the efficiency of its production (as manufacturing-based quality would imply). Instead, value-based quality takes into account how well the product meets customer needs at a price point that compares favorably to competitors.

When customers evaluate products, they often consider how much they are willing to spend in relation to the perceived quality and benefits obtained. A product that offers greater functionality, durability, and satisfaction at a competitive price will typically be viewed as having higher value-based quality. This concept is essential for businesses aiming to capture market share against competitors while ensuring customer satisfaction and loyalty.